Have you ever heard the term bum marketing and wondered what it is?
Bum Marketing is where you write articles and submit them to directories.
The articles are not just random articles but are based around products or websites that you are promoting. Each article of course has a link to the website of your primary offer for that offer and every time someone sees the article, follows the link and buys the product, the bum marketer makes money.
Information products are the most common types of products promoted in this manner. One key element in bum marketing is choosing a product that will pay off. ClickBank.com is a great source of this type of products they pay commissions like clockwork every trwo weeks and have thousands of products to choose from. For more information about choosing products to promote see this article: How to choose the best affiliate products to promote.
Back to bum marketing the key is articles. The number of articles needed is not always definite, but aim for 10 to start with. If you can write and submit 10 in a day you will be well on your way to gaining visibility for product. See this article about how to find relevant keywords for a niche product.
The key is the relevance of the keywords and phrases that you brainstorm they will separate your article from all the rest. The types of articles that are written for bum marketing need to grab the attention of the visitors and persuade them to follow the links.
But even before you worry about the body of your article it is important to start with a catchy headline. A compelling headline will catch the browsing eye and drag the attention of the browsing reader to your article. See this article on creating compelling headlines.
It is important for those searching your product to be able to find it and so, bum marketing requires you to be on top of search engines. The more articles that are used, the greater the chance to be higher on the search engines. The best way to do this, is through the key words and phrases. Key words that are not used as often are most original and so, have little or no competition; these are the words that need to be used in a successful bum marketing business.
By writing many articles and paying attention to the key words, bum marketing is a fast and efficient way of making money online.
In his article -- Keys to Bum Marketing - Basic Fundamentals the author John S. Jones
gives a great introduction to what it is and an outline of how to do it.
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